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Stephen Curry Net Worth: Breaking Down His Salary, Shoe Contract and More

Golden State Warriors' Stephen Curry goes for a layup during an NBA basketball practice, Wednesday, May 30, , in Oakland, Calif. The Warriors face the Cleveland Cavaliers in Game 1 of the NBA Finals on Thursday in Oakland. (AP Photo/Marcio Jose Sanchez)
Marcio Jose Sanchez/Associated Press

Stephen Curry was once a no-name recruit who played basketball at Davidson College for three years, but he is now one of the richest athletes on the face of the planet.

How rich, you ask?

Well, that's hard to say. His salary from the Warriors is easy enough to look up, but endorsements, royalties and investments are a different story.

Forbes estimated that Curry made $ million for the season, which is a major increase from last year's $ million estimate. His Golden State salary nearly tripled from $ million last year to $ million this year, and he has added at least one more massive endorsement deal in the past 12 months.

Here's a look at where it comes from.

The NBA Salary

Ben Margot/Associated Press

It took eight years, but Curry is finally getting paid like a superstar.

After the Golden State Warriors selected the sharpshooter with the seventh overall pick in the NBA draft, his rookie contract—with options exercised for his third and fourth seasons—was worth an estimated $ million per year for four seasons. That'd be life-changing money for the vast majority of us, but that is far below market value for a guy who averaged points, assists and rebounds per game for those four years.

After Curry endured an injury-riddled season, Warriors were able to sign him to a four-year, $44 million extension. Given his frequent ankle issues, many considered it a risky investment at the time. 

It ended up being one of the biggest bargains imaginable.

Curry has since helped the Warriors win three championships, was named league MVP twice and was voted either first-team or second-team All-NBA in each of the first four years after signing his extension.

This past summer, the time finally came for Warriors majority owner Joe Lacob to fork over the big bucks.

Lacob got Curry's first eight seasons for a combined total of $ million, but years No. have a price tag of $ million. Curry made $ million this past season, and his salary will gradually ramp up to a whopping $ million in

Curry earned the most of any NBA player in , according to Spotrac, and he's only second at the moment to Oklahoma City Thunder point guard Russell Westbrook in total contract value.

The Shoe Deal

Rick Bowmer/Associated Press

Curry was rolling in the dough long before the Warriors started paying him an average annual salary north of $40 million. According to Forbes ranking of the world's highest-paid athletes, Curry is No. 8 on the list thanks to an estimated $42 million in endorsement deals, the most noteworthy of which is his shoe contract with Under Armour.

In an August story about James Harden's massive offer from Adidas, ESPN's Darren Rovell mentioned that Nike lost Curry to Under Armour in "after not matching an offer for less than $4 million a year." Since then, that's the number everyone has used when discussing Curry's shoe deal.

Even in Ethan Sherwood Strauss' extensive reported piece for about how Curry ended up with Under Armour after Nike botched its pitch to re-sign him, a link to Rovell's story is the closest we get to finding out the dollar amount of Curry's shoe deal.

In September , Curry and UA came to an agreement to extend his deal through  Specifics of the contract were not released, but Sports Illustrated did report that the deal "includes an equity stake" in Under Armour. It isn't clear how much equity he's received in the company, though, which makes it impossible to estimate how much he's making off of this endorsement.

Considering what Harden ($ million), Kevin Durant (an estimated $ million) and LeBron James (possibly more than $1 billion) are making on their shoe deals, does anyone believe Curry's deal is still for only $4 million a year?

According to Business Insider's Bob Bryan, one analyst at Morgan Stanley estimates Curry's value to Under Armour could be more than $14 billion. Yes, that's billion with a "B."

Let's just say Curry isn't losing money in this relationship, and he's likely pocketing far more than previous reports would have you believe.

The Other Endorsements/Investments

Curry's financial portfolio spans much wider than just his NBA contract and his shoe deal.

In December , Curry signed a three-year endorsement deal with Brita and added two more years to his contract with Unilever/Degree. Three months later, he signed a multiyear deal with JPMorgan Chase. And in June , he began working with Infiniti.

This past April, he brokered a deal with Sony that Variety magazine declared "the biggest media deal of any athlete to date."

Cashing in on the NBA's international appeal, Curry has also partnered with PressPlay and Vivo, becoming the face of basketball in China.

So much for the April report from SportsBusiness Journal's Terry Lefton suggesting that Curry might be scaling back on his endorsement deals. He's one of the most popular athletes on the planet, and he'd be foolish to stop milking that cow.

On the investment side of things, in addition to his equity holding in Under Armour, Curry and former Davidson teammate Bryant Barr co-founded Slyce. Taylor Soper of GeekWire defined the startup as a company that "wants to change how celebrities utilize social media tools and help them sort through all the noise in an efficient manner."

Dollar amounts for his endorsements and investments are not available. However, when he signed his new five-year megadeal with the Warriors last July, Forbes writer Kurt Badenhausen estimated that Curry would make more than $80 million this season. (That was before the lucrative deal with Sony, too.)

If we assume Curry's income from endorsements and royalties remains stagnant at $ million per year—it will likely increase, but just go with it—and combine that with his salary from the Warriors, he'll make close to $ million from the start of the season through the end of

While he loses a ton of that to taxes and agent fees, he still has more than enough left over. To wit, he and Sean "Diddy" Combs were trying to buy the Carolina Panthers earlier this year.

Clearly, Curry isn't struggling to make ends meet.

Kerry Miller is a multisport writer for Bleacher Report. You can follow him on Twitter,@kerrancejames.


Forbes: Warriors star Steph Curry has 4th richest shoe deal in the NBA

Stephen Curry may have catapulted the Golden State Warriors to five-straight NBA Finals appearances and three championships &#; plus two back-to-back league MVP awards for himself along with worldwide fame &#; but he&#;s not winning the league&#;s shoe game.

According to Forbes&#; &#;NBA&#;s Richest Shoe Deals&#; list, Curry and his $20 million contract with Under Armour rank fourth.

Ahead of him on the list are two players who also have household names: Kevin Durant (Nike, $26 million) is third and LeBron James (Nike, $32 million) is second.

So, who&#;s No. 1?

The man who made sneaker endorsement deals into a shoe game: Michael Jordan (Nike, $ million).

Although he hasn&#;t played a professional sport in 16 years, Jordan&#;s shoe earnings bring in more than any current player earns in NBA salary, shoe deal and other endorsements combined.

Jordan won six NBA championships and six Finals MVP awards with the Chicago Bulls during a career that was interrupted by a few retirements, including a break to try his skills at baseball. Jordan retired from playing professional sports for good in

As of , he has been the majority owner of the Charlotte Bobcats &#; he became a minority owner in

Jordan signed his first deal with Nike in &#; five years, $, annually, according to Forbes.

Steph Curry to keep his promise to Riley on International Women&#;s Day

Newest Under Armour Curry 6 colorway pays homage to Oakland sideshows

Under Armour releases an All-Star Weekend Curry 6 colorway

Steph Curry surprises high school students with pairs of the Curry 6

Stephen Curry changed the game; with the Curry 6, Under Armour changed the shoe

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  • New line to include shoes and clothes for basketball, golf and other sports
  • Plans to later expand into other categories, including running and womenswear
  • First basketball footwear available to buy on 11th December

National Basketball Association (NBA) star Steph Curry and Under Armour have launched an offshoot apparel division, Curry Brand, as the US sportswear giant bids to reach younger consumers and better compete with Nike and its Jordan Brand.

The new line will include shoes and clothes for basketball, as well as other sports such as golf. Curry Brand will also look to later expand into other categories, including running and women’s. Performance basketball footwear will be available from 11th December.

Curry has been an Under Armour athlete since and has a deal with the company until , worth a reported US$20 million per year. The Golden State Warriors point guard is one of the NBA’s biggest draws and there is hope Curry Brand can provide fresh momentum for Under Armour, especially with a younger demographic, in what has been a testing year for the Baltimore-based manufacturer.

Having suffered a US$ million loss for the second quarter of , Under Armour confirmed in September it would lay off about staff from its global workforce. The company said in a filing that it expects to incur US$ million to US$ million in charges during the restructure, up US$75 million on its original estimates.

However, the third quarter has provided some respite for Under Armour. Revenue for Q3 came to US$ billion. The total, which is about flat year-over-year (YoY), beat predictions of US$ billion. Wholesale revenue declined by seven per cent YoY to US$ million, while direct-to-consumer (DTC) revenue was up 17 per cent to US$ million. Footwear sales also increased 19 per cent to US$ million.

In late October, Under Armour also announced a deal to sell its MyFitnessPal platform to private equity firm Francisco Partners for US$ million, five and a half years after acquiring it for US$ million, signalling a shift away from connected fitness.

The launch of Curry Brand will provide renewed impetus for Under Armour as it bids to make up ground on market leader Nike, having fallen well behind in recent years. The launch of Jordan Brand, created for NBA icon Michael Jordan, has proved a resounding hit for Nike, particularly in appealing to younger consumers. For its second fiscal quarter of , Jordan Brand recorded its first ever billion-dollar quarter.

As part of its goal to reach a more youthful demographic, Curry Brand will make an initial US$1 million investment in youth sports, partnering with the non-profit Positive Coaching Alliance, to provide professional assistance to youth coaches and improve participation, particularly in lower income areas. 

A first look at Curry Brand’s offering will come when its official website launches this week.

Nike Lost Billions With Steph Curry After He Said Only One Word

About a year-and-a-half ago, Warriors superstar Steph Curry nearly ended his relationship with Under Armour.

Julie Creswell and Kevin Draper of The New York Times have the details:

In the summer of , two top Under Armour executives traveled to the West Coast on a critical mission. Kevin Plank, the sports apparel company’s founder and chief executive, and Patrik Frisk, its president and chief operating officer, needed to persuade Stephen Curry, the Golden State Warriors star and the company’s highest-profile endorser, not to leave the brand.

Mr. Plank was unhappy that Mr. Curry, whose endorsement deal pays him millions of dollars a year, would rarely wear Under Armour clothing to N.B.A. games. Mr. Curry was upset that sales of the signature Curry 3 shoe had been weak.

At the meeting, participants found a solution that would showcase just how much Mr. Curry meant to the company. Mr. Plank and Mr. Frisk agreed to build a separate business around him, one reminiscent of what Nike had done for Michael Jordan two decades before. The company brought on the former executive who had overseen the creation of the Jordan brand at Nike to run the Curry brand and promised Mr. Curry much more involvement in the development of his shoes. Mr. Curry decided to remain, and a crisis was averted.

Of course, what happened in early February  didn't help matters.

After Plank praised Donald Trump by saying, "To have such a pro-business President is something that is a real asset for the country -- people can really grab that opportunity," Curry told The Athletic's Marcus Thompson (who was at The Bay Area News Group at the time): "I agree with that description. If you remove the 'et' from 'asset.' "

Plank issued a clarifying statement the following day, and Curry let it be known: "I spent all day yesterday on the phone with countless people at Under Armour, countless people in Kevin Plank’s camp, my team, trying to understand what was going on and where everybody stood on the issue. Based off the release that KP sent out this morning, and what he told me last night, that’s the Under Armour that I know.

"That’s the brand I know he’s built and one that, as of Wednesday afternoon, is something that I’m standing on.”

The two-time NBA MVP let it be known that he would part ways with Under Armour if he felt like it was the right thing to do.

“If there is a situation where I can look at myself in the mirror and say they don’t have my best intentions, they don’t have the right attitude about taking care of people," he told Thompson. "If I can say the leadership is not in line with my core values, then there is no amount of money, there is no platform I wouldn’t jump off if it wasn’t in line with who I am.

"So that’s a decision I will make every single day when I wake up. If something is not in line with what I’m about, then, yeah, I definitely need to take a stance in that respect.”

[RELATED:Dubs try to reconcile before first game in Kobe's hometown]

It appears the two-time NBA MVP is on good terms with the company, as he helped recruit Philadelphia 76ers star Joel Embiid to the brand in August , and recently helped in the effort to sign Dallas Mavericks guard Luka Doncic (who ended up with Nike/Jordan).

Curry's contract with Under Armour runs through at about $20 million annually.

Follow @DrewShiller on Twitter and Instagram


Contract armour curry under

Steph Curry Could Become First Player In NBA History To Sign $ MILLION+ Contract TWICE

Stephen Curry is nearing the end of his current deal and has made it abundantly clear that he wants to spend his entire playing career with Golden State Warriors. The year-old is currently in the form of his life as he single-handedly keeps the Warriors in contention for the playoffs, cashing records every time he steps onto the court. Steph Curry could make history off it as well when he does pen his contract extension. Here is more on the latest Steph Curry contract and Steph Curry record news -

Steph Curry record: Steph Curry extension could make him 1st player to sign $m+ contract twice 

Only six players have signed a $m+ contract in the history of the NBA, and Stephen Curry might be the first person to do so twice after his five-year contract with the Warriors expires. The year-old had signed a $ million deal over five years after his second NBA finals win. The former two-time MVP this summer is eligible to put pen to paper on an extension with Golden State that would pay him about $ million over four years.

Curry intends to stay a one-franchise man and continue his career with the Warriors, and a Steph Curry contract extension could be on the cards after the end of the current season. The Athletic's Marcus Thompson revealed that the year-old intends on staying with the Warriors for another four or five years and doesn't seek a move away from Golden State. 

Steph Curry extension: Largest contracts in NBA history 

  • Damian Lillard, Portland Trail Blazers: $ million over six years
  • Giannis Antetokounmpo, Milwaukee Bucks: $ over six years
  • Russell Westbrook, Oklahoma City Thunder: $ million over six years
  • James Harden, Houston Rockets: $ million over six years 
  • Paul George, Oklahoma City Thunder: $ million over five years 
  • Steph Curry, Golden State Warriors: $ million over five years

Steph Curry net worth 

As per Celebrity Net Worth, the Steph Curry net worth is around $ million. The Warriors star's average salary is around $70 million, while his deal with Under Armour and other endorsements earn him his remaining income. His 5-year, $,, contract with the Warriors made him the first NBA player to earn over $40 million for a season.

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Last year, Forbes named him one of the richest athletes in the world along with LeBron James and Kevin Durant. Curry's current contract with Under Armour is worth around $20 million per annum and will run through the year Curry initially signed up with Under Armour for a $4 million per year contract, which he renewed in September

READ | Kobe Bryant Nike contract: Vanessa Bryant opens up on NBA legend's relationship with Nike

(DISCLAIMER: The above Steph Curry net worth  information is sourced from various websites/ media reports. The website does not guarantee a % accuracy of the figures)

(Image Courtesy:

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Nike Lost Billions With Steph Curry After He Said Only One Word

Under Armour extends Stephen Curry through with equity stake

Under Armour has announced it has signed Golden State Warriors guard Stephen Curry to a contract extension that will run through and includes an equity stake.

In the first two years of our partnership, we accomplished so much both on and off the court, and I'm looking forward to being part of the brand's story for the rest of my playing career and beyond, Curry said in a press release. Together we share a passion for making athletes better and instilling self-belief in athletes everywhere. The entire team has done an amazing job to develop innovative product that performs on the court and build platforms that allow me to connect with athletes all over the world. The best is yet to come.

Under Armour signed Curry in after Nike passed on matching its competitor's offer. Nike originally pitched a deal worth approximately $ million before Under Armour offered a contract worth close to $4 million per year.

&#x; PHOTOS: Under Armour releases Curry 2 | Curry ranked 4th in SI&#x;s Top

Class Picture: Stephen Curry has it all

The company released its first Curry signature shoe in February before leading Golden State to its first NBA title in 40 years. The Curry Two shoes have already launched in Asia as part of Curry's regional tour. The shoes will be released in the U.S. and globally on October

His work ethic, uncompromising self-belief, and commitment to the community are characteristics that make Stephen the perfect partner to ignite the growth of Under Armour in the sport of basketball and around the world, Under Armour CEO Kevin Plank said in the statement. We are extremely proud to call Stephen family and we are excited to write the next chapter of our shared story.

&#x; PHOTOS: Curry 1 makes debut | UA files for Curry trademarks | Curry Q&A

- Christopher Chavez


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NBA&#;s Steph Curry to create new brand with Under Armour

NBA star Stephen Curry is set to launch a new line of sports apparel on Tuesday called &#;Curry Brand&#; with longtime retail partner Under Armour.

Curry Brand will include footwear, apparel and accessories and extends the hoopster’s relationship with Under Armour beyond his original basketball sneaker deal to include golf, other sports and a women’s line, the company said Monday.

Financial details of the deal were not disclosed, but the Golden State Warriors point guard is ranked No. 8 in endorsement deals totaling $42 million, according to Forbes, with his Under Armour shoe contract comprising the biggest chunk.

In , Curry and Under Armour agreed to extend their contract through , according to reports, including an equity stake in the Baltimore-based company. But it was around that time that sales of performance basketball shoes began to decline, according to NPD Group.

The category has dropped 20 percent year to date versus a year ago, accounting for just 3 percent of the overall sneaker market in the US. In , performance basketball shoes accounted for 5 percent of sneaker sales and 6 percent in , according to NPD Group. Fashion sneakers, by comparison, represent 50 percent of sneaker sales.

“Under Armour is paying Curry millions of dollars a year to promote its brand,” NPD Sports analyst, Matt Powell told The Post. “I think this is an attempt to activate him as a product endorser to offset the investment they have made in him.”

Under Armour did not immediately respond to a request for comment.

Under Armour’s first deal with Curry was reportedly worth more than $4 million a year, but since then it’s assumed to have skyrocketed with some estimates putting at around $12 million a year, Powell said.

“Steph Curry is much bigger than a basketball player and is someone who has taken a stand on voting, women&#;s rights and fatherhood,” Joe Favorito, a sport industry consultant, told The Post. “The goal here is to reach a wider global audience.”

Curry Brand also has a philanthropic angle, with a goal of creating 20 safe play spaces for young athletes and to train more than 15, coaches and , youth by

“We have a shared goal of unlocking play for kids, so that became a natural place for us to focus,” Curry said in a statement of the partnership with Under Armour. “I grew up doing a lot of things to give back to the community with my family — and continue that now — while Under Armour has done so much to support athletes around the world.”

Low income kids are six times more likely to quit organized sports because of financial constraints, Under Armour said in its press release.


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